Lusha Pricing 2026: Plans, Credits, Phone Number Costs & Free Plan

If you’re comparing sales intelligence tools in 2026, Lusha is probably somewhere on your list.

The pricing looks pretty simple at first. There is a free plan, then Starter, Pro, Premium and a custom Scale plan.

But there is one thing you really need to understand before comparing Lusha with other tools: Lusha uses credits.

An email reveal costs 1 credit, while revealing a phone number costs 5 credits. So the number of credits in a plan doesn’t directly tell you how many contacts you can actually get. Your real usage depends on whether your team is mostly finding emails, phone numbers, or both.

In this guide, we’ll break down Lusha pricing in 2026, what each plan includes, how the credit system works, how much a phone number effectively costs, and what to look at before paying for a subscription.

Lusha Pricing 2026 at a Glance

As of September 2026, Lusha has five main plans: Free, Starter, Pro, Premium and Scale.

Plan	Monthly Price	Annual Price	Credits	Approx. Phone Reveals
Free	$0	$0	40/month	8
Starter	$49.90/month	~$37.45/month	400/month	80
Pro	$69.90/month	~$52.45/month	600/month	120
Premium	$399.90/month	~$299.95/month	3,400/month	680
Scale	Custom	Custom	Custom	Custom

Annual figures are monthly equivalents based on Lusha’s current 25% annual billing discount. Phone reveal estimates assume every credit is used only for phone numbers.

See Lusha’s official pricing page for the current live pricing.

Lusha Free Plan

The Free plan costs $0 and gives you up to 40 credits per month.

You don’t need a credit card to use the Free plan, and Lusha describes it as a permanent plan rather than a temporary trial. The plan gives you access to basic prospecting features, the browser extension and CRM integrations.

Forty credits sounds reasonable until you look at how Lusha charges for contact data.

A phone number costs 5 credits, so the free plan gives you up to 8 phone reveals if you use all your credits on phone numbers.

For email-only prospecting, those same 40 credits could be used for up to 40 email reveals.

So the Free plan is useful for testing the database or checking a small number of prospects. It isn’t really designed for a team doing hundreds of lookups every month.

Lusha Starter Pricing

The Lusha Starter plan costs $49.90 per month on monthly billing and comes with 400 credits.

Lusha’s annual billing price is approximately $37.45 per month when averaged across the year.

Again, the credit math matters.

With 400 credits:

• 400 email reveals would use 400 credits.
• 80 phone reveals would use 400 credits.
• 100 contacts with both email and phone could use up to 600 credits.

That last example is important for sales teams. A team may think it needs 100 contacts, but if it wants both the email and phone number for each person, that is a very different credit requirement.

Starter includes one seat, so it is more relevant for individual users or very small prospecting operations.

Lusha Pro Pricing

The Lusha Pro plan costs $69.90 per month and includes 600 credits.

With annual billing, the effective monthly price is roughly $52.45 per month.

The Pro plan gives you roughly:

• 600 email reveals if you use your credits only for emails.
• 120 phone reveals if you use your credits only for phones.
• A mixture of email and phone reveals depending on your workflow.

Pro also moves into more advanced territory. Lusha’s current plan information includes additional seats and features such as API access, CSV enrichment, signals and webhooks on Pro-level plans.

That makes Pro a different proposition from Starter. You’re not simply buying more credits. You’re also getting more functionality for a sales or GTM workflow.

You can see Lusha’s current credit rules in its official credit guide.

Lusha Premium Pricing

This is where the pricing jumps significantly.

Lusha Premium costs $399.90 per month on monthly billing and includes 3,400 credits.

With annual billing, that works out to approximately $299.95 per month.

If you spent every credit on phone numbers, 3,400 credits would give you approximately 680 phone reveals.

If your team only wanted emails, it would be up to 3,400 email reveals.

Of course, most teams won’t use the plan that way. They will mix phone numbers, emails, enrichment, exports and other actions, which is why your actual number of usable contacts can be lower.

Premium includes more seats and team-oriented capabilities than Pro. Lusha currently lists five included seats on Premium, with the ability to add more seats depending on the plan configuration.

What Is the Lusha Scale Plan?

The Scale plan is Lusha’s custom option for larger organizations.

There isn’t a single public price that applies to every Scale customer.

Lusha says Scale can be customized based on credit volume, seat requirements and other commercial terms. It is aimed at larger deployments that need more control over how the account is managed.

For example, Lusha’s current information lists features such as custom credit volumes, unlimited seats, per-user credit limits, advanced compliance options and dedicated support for Scale customers.

So if you’re evaluating Lusha for a large sales organization, don’t assume the $399.90 Premium price is the maximum you can spend. Enterprise pricing is handled separately.

How Do Lusha Credits Work?

This is the part of Lusha pricing that can be easy to miss.

Lusha does not simply charge you for the number of contacts in your database. Instead, credits are used when you reveal specific pieces of contact data.

According to Lusha’s current documentation:

• Email reveal = 1 credit
• Phone number reveal = 5 credits
• Email + phone = up to 6 credits
• Searching and filtering = 0 credits
• Re-viewing an already revealed contact = 0 additional credits

There are also additional credit rules for things such as API usage, CSV enrichment, exports, signals and other features.

Lusha’s How Credits Are Counted documentation has the full breakdown.

How Much Does a Lusha Phone Number Cost?

This is probably the most useful calculation if you’re comparing contact data providers.

Lusha doesn’t advertise a separate fixed dollar price for every phone number. Instead, you pay for a subscription containing credits.

But we can calculate the effective cost.

On the Starter plan:

$49.90 ÷ 80 phone reveals = approximately $0.62 per phone reveal.

On Pro:

$69.90 ÷ 120 phone reveals = approximately $0.58 per phone reveal.

On Premium:

$399.90 ÷ 680 phone reveals = approximately $0.59 per phone reveal.

These figures assume every credit is spent on phone numbers. In the real world, you may also use credits on emails, enrichment, API calls or other features, so the effective cost per usable phone number can be higher.

What Does Lusha Charge for Email Addresses?

Email addresses are significantly cheaper in terms of credits.

A verified email reveal costs 1 credit.

That means a 400-credit Starter plan could theoretically reveal up to 400 emails, assuming every credit is used for email reveals.

Compare that with phone numbers, where those same 400 credits would only cover 80 reveals.

This is why Lusha pricing can look very different depending on whether you are running email outreach or cold calling.

Is Lusha Annual Pricing Cheaper?

Yes. Lusha currently offers a discount for annual billing on its self-service plans.

Using the currently published 25% annual discount:

Plan	Monthly Billing	Approx. Annual Billing Equivalent
Starter	$49.90/month	$37.45/month
Pro	$69.90/month	$52.45/month
Premium	$399.90/month	$299.95/month

The exact amount shown at checkout can depend on the billing configuration, taxes and account details, so use these as a pricing reference rather than a guaranteed invoice amount.

One other thing to understand is how credits work on annual plans. Lusha says annual credits are provided upfront for the annual contract rather than being refreshed every month.

Do Lusha Credits Roll Over?

It depends on the plan.

Lusha’s current documentation says unused credits on eligible monthly plans can roll over, up to a maximum of twice the plan’s monthly credit allowance.

For example, if a plan gives you 400 credits per month and you don’t use them all, your unused balance can accumulate, but only up to the applicable rollover limit.

Annual plans work differently. The credits are allocated for the annual contract and unused credits do not carry over into the next annual term.

The Free plan also has its own monthly reset rules and unused credits don’t roll over.

See Lusha’s credit rollover documentation for the current rules.

When Do Lusha Credits Reset?

Your credit cycle is tied to your billing cycle.

For monthly subscriptions, credits reset on your billing anniversary date rather than automatically resetting on the first day of the calendar month.

So if the subscription started on the 15th, the credit cycle generally follows that date.

On annual plans, Lusha provides the annual credit pool at the start of the contract.

Lusha Pricing for a Cold Calling Team

Here’s a simple example.

Imagine a five-person sales team wants 100 phone numbers per person every month.

That’s:

5 sales reps × 100 phone numbers = 500 phone numbers.

At 5 credits per phone number:

500 × 5 = 2,500 credits.

And that is before the team reveals any emails or uses credits on enrichment or other workflows.

This is where the difference between a $69.90 Pro subscription and a $399.90 Premium subscription becomes much more relevant.

When you’re comparing Lusha pricing, don’t just ask how much the subscription costs.

Ask how many usable phone numbers or emails you actually need each month.

Lusha vs. a Dedicated LinkedIn Phone Number Tool

There is another comparison worth making.

Some sales teams want a full sales intelligence platform. They need company search, prospect discovery, intent signals, enrichment, integrations and more.

Other teams already know exactly who they want to contact.

For example, an SDR might already have a LinkedIn profile URL and simply want to find the person’s direct phone number and email address.

Those are slightly different workflows.

Lusha is positioned as a broader sales intelligence platform. A tool such as Reachfast is much more focused on the workflow of finding direct contact information from LinkedIn profiles.

We’ve also published a full comparison of tools in our guide to the best tools for finding phone numbers on LinkedIn.

And if you want a bigger comparison, check out our 11 LinkedIn phone number finder tools compared for 2026.

Is Lusha Worth the Price in 2026?

That depends heavily on how you use the platform.

If your team mostly needs email addresses, a credit-based model can go quite a long way because email reveals use only 1 credit.

If your team is heavily focused on cold calling, the calculation changes because each phone number uses 5 credits.

The broader feature set also matters. Lusha is not only selling a database of phone numbers. It has prospecting, enrichment, signals, integrations, an extension, API capabilities and other GTM features.

So comparing Lusha only on the price of a single phone number misses part of the picture.

At the same time, you shouldn’t buy features that your team doesn’t actually use.

If your workflow is basically:

LinkedIn profile → phone number → call

then a dedicated contact lookup platform may be worth comparing against Lusha.

What to Check Before Buying Lusha

Before you pick a Lusha plan, work backwards from your actual monthly usage.

Calculate how many prospects need an email.

Then calculate how many need a phone number.

Then consider how often you’re going to use enrichment, exports, API calls and other credit-based features.

For example, a team that needs 200 emails and 100 phone numbers would require roughly:

200 email credits + 500 phone credits = 700 credits.

That already puts you above the standard 600-credit Pro allowance before considering other credit-consuming actions.

This type of calculation is much more useful than simply looking at the headline subscription price.

Lusha Pricing 2026: Final Takeaway

Lusha’s 2026 pricing is fairly easy to understand once you break down the credit model.

The Free plan gives you 40 credits per month.

Starter is $49.90/month for 400 credits.

Pro is $69.90/month for 600 credits.

Premium is $399.90/month for 3,400 credits.

Scale is custom priced.

The big number to remember is 5 credits per phone number.

That means 400 credits isn’t 400 phone numbers. It’s roughly 80 phone reveals if you spend the entire balance on phones.

For teams doing email outreach, the same credit balance can go much further.

And that’s probably the most important thing to understand when evaluating Lusha pricing in 2026.

Don’t compare the tools based only on the subscription price.

Compare them based on how much usable contact data your team actually gets for the workflow you care about.

For more information on finding direct contact information from LinkedIn, read our guide on how to find phone numbers on LinkedIn.

Lusha Pricing 2026 FAQ

How much does Lusha cost in 2026?

Lusha has Free, Starter, Pro, Premium and Scale plans. The current published prices are $0 for Free, $49.90/month for Starter, $69.90/month for Pro and $399.90/month for Premium. Scale is custom priced.

Is Lusha free?

Yes. Lusha has a permanent Free plan that includes up to 40 credits per month. You don’t need a credit card to start using it.

How many credits does Lusha give you?

The current public plans provide 40 credits on Free, 400 on Starter, 600 on Pro and 3,400 on Premium. Scale uses custom credit volumes.

How many credits does Lusha use for a phone number?

Lusha charges 5 credits for a phone number reveal. A verified email reveal costs 1 credit.

How much does a Lusha phone number cost?

Lusha does not charge a separate fixed dollar price for a phone number. The effective cost depends on your subscription and how many credits you use for phone reveals. On the current Starter plan, for example, 400 credits could provide up to 80 phone reveals, which works out to roughly $0.62 per phone reveal before considering other credit usage.

How many phone numbers can you get with 400 Lusha credits?

If all 400 credits are spent only on phone reveals, you can reveal approximately 80 phone numbers.

Does Lusha offer annual pricing?

Yes. Lusha offers annual billing for its self-service plans, with current annual pricing approximately 25% lower than monthly billing.

Do Lusha credits roll over?

On eligible monthly plans, unused credits can roll over up to the applicable limit. Annual credits are provided for the annual contract and unused credits do not carry into the next annual term.

Does Lusha charge for searching?

Searching, filtering and viewing company information in the platform do not normally consume credits. Credits are mainly used when you reveal contact data, although other features such as API requests, enrichment and exports can have additional credit costs.

Is Lusha good for finding phone numbers from LinkedIn?

Lusha offers a browser extension and LinkedIn-focused prospecting workflow. However, teams that mainly start with LinkedIn URLs and need direct phone numbers may also want to compare dedicated LinkedIn contact lookup tools.

What are some alternatives to Lusha?

Alternatives include Reachfast, Apollo, ContactOut, RocketReach, Kaspr and SignalHire. The right option depends on whether you need a broader sales intelligence platform or primarily want contact information from LinkedIn.

See our full LinkedIn phone number finder comparison for more options.